What is a Monthly First Organization and Why You Should Be One

You have convinced your board in the value of investing in monthly donors, you have developed an integrated monthly donor acquisition program, and you have a user tested your online monthly donor signup – What is the next level of monthly giving success? How can you radically increase your monthly donors numbers and financial impact? …

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Conversations with your Board: Investing in a Monthly Donor Program

As a fundraising professional, you have long understood the value of an integrated, multi-channel monthly donor program. At Fundraising Direct we often hear about one barrier to ensuring your organization can invest in an effective program – your board of directors. A well-crafted monthly donor program with the capacity to make a financial impact takes …

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Canadian Red Cross Text Value Exchange

[vc_row][vc_column][vc_column_text] Goal – More monthly givers Canadian Red Cross asked Fundraising Direct to design and test new text value exchange programs to acquire monthly givers. The Canadian Red Cross has one of the largest monthly giving supporter files in Canada and an extensive ongoing program to convert existing supporters to monthly giving. They have also …

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