Bryn Symonds

How to Build Your Creative Culture

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A great idea can change the world. But they are hard to find. Where do they come from? And how do you get one? Great ideas come from a great creative culture, a culture that nurtures and inspires, that celebrates experimentation. A strong creative culture can only exist in a safe place. And the only way you can build that trust is through agreeing on the rules. Here at Fundraising Direct we keep the rules simple but they are absolute. … Read More “How to Build Your Creative Culture”

The Behavioural Science of Giving – A Creative Take on the DMA Fundraising Conference – Part 2 of 3

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This is my second article on the DMA Fundraising Conference and today we’re looking at the science of giving. The brain, the why, and the how of giving. Be sure to check out my previous article about: Making Mobile Work with Paul de Gregorio from Open; and keep an eye out for my upcoming How to Build a Better Brainstorm with Madeline Stanionis from M+R. Why We Do What We Do I’ve attended Cognitive Behavioural Therapy sessions before so the … Read More “The Behavioural Science of Giving – A Creative Take on the DMA Fundraising Conference – Part 2 of 3”

Making Mobile Work – A Creative Take on the DMA Fundraising Conference – Part 1 of 3

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As the Creative Manager at Fundraising Direct, it’s my job to make sure we’re always looking forward, trying our best, and doing something new. As such, you can imagine that I have a rather unique take on a fundraising conference like the Data & Marketing Association Nonprofit Federation in Washington DC this past February. What I’m looking for is creative, innovative ideas that will help us take our clients and their supporters somewhere unexpected. The future of fundraising is in … Read More “Making Mobile Work – A Creative Take on the DMA Fundraising Conference – Part 1 of 3”